Communication Science

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OPINI KARYAWAN TERHADAP IKLIM KOMUNIKASI ORGANISASI DI PT. JAMSOSTEK (PERSERO) KANTOR CABANG RIAU II
(2012-11-07) Swasti Utami, Dyah
This research is about organizational communication climate, wich is a metaphor for the weather that forms the physical climate of a region. Opinion within an organization can serve as a mirror to evaluate how organizational communication climate that is owned by the organization. This paper is based on limited research of opinions of employees on organizational communication climate in PT Jamsostek (Persero) Branches Riau II. The results of this research showed that organizational communications climate-forming factor in PT. Jamsostek (Persero) Branch County II are (1) lack of confidence held by some employees to other employees, (2) unilateral decision-making, (3) honesty that is not owned by any employee, (4) the employer is not willing to listen and receive suggestions from subordinates and (5) a sense of empathy that is not owned by the top leaders in the company. The results also showed that the opinions of employees who grown on organizational communication climate is the subjective positive, negative and neutral.
PENGARUH PROGRAM IN THE MORNING TERHADAP MINAT PENDENGAR RADIO CENDANA 102,6FM PEKANBARU
(2012-11-08) Tiphani, Dewi
This research program about the mass media especially the radio that affects the audience be interested to hear the program. Are selected for each program in this study is In The Morning program contained in Sandalwood 102.6 FM radio. This program was selected because a news program, delivering up to date information that is packaged attractively. The results showed that there is significant influence between Program In The Morning listener's appetite sandalwood 102.6 FM Pekanbaru is evidenced by the data processing simple linear regression using SPSS 17.0 for windows. Based on a simple linear regression analysis the regression coefficients obtained in this study is Y = -1.515 + 0.367 X, with a 0.01 significance level is less than α = 0.05 then it means that H1 is accepted and Ho is rejected.
KOMUNIKASI PERSUASIF ACCOUNT OFFICER DALAM MENYALURKAN KREDIT KEPADA CALON DEBITUR (SUDY PADA PT. BPR MITRA RAKYAT RIAU)
(2012-11-12) TARIGAN, EDIANTO
Since starting operations in 2005, Mitra Rakyat Riau Rural Banks have disbursed loans to micro, small, and medium enterprises is an important sector in the economy of Indonesia. Loan amount is always greater than the number is targeted by the company over the last three years (2009-2011). The purpose of this research is to investigate persuasive communication of account officer in disbursing loans (lending) to prospective debitor and to investigate the influence factors. This research using qualitative methods, with purposive sampling techniques that capture informants adapted to the purpose of research, and presented with a descriptive analysis based on primary data and secondary data through data collection techniques nonparticipant observation, in-depth interviews, and documentation. Informants were 10 people. Data analysis techniques using interactive data analysis model Milles and Huberman, where the data obtained and processed to be reduced, is presented, thus resulting a general conclusion. Then the data examination techniques using participatory extension and triangulation of data that is comparing observations with data from interviews. The results of the research indicate that account officer using in itself persuasion techniques to enhance the credibility and personal interests of the debitor starting from the preparation, the visit to the premises of debitor, to the proposed application for credit to superior and negotiating the results of decision making with prospective debitor about the credit limit, repayment period, and binding assurance. The factors that affect persuasive communication of account officer in lending to potential debitor is the human factor, intensive factors of the company, and the factor of prejudice or bias.
PENGARUH TAYANGAN DRAMA KOREA DI TELEVISI TERHADAP PERILAKU REMAJA KELURAHAN SIMPANG BARU KECAMATAN TAMPAN KOTA PEKANBARU
(2012-11-14) Melisa, Helen
One television show that is being favored by the people now is the Korean drama show which aired several television stations Indonesia. The presence of Korean drama shows in the midst of the community was able to take the attention of teenagers. It also happen in teenagers Kelurahan Simpang Baru Kecamatan Tampan Pekanbaru City. The results of this study show the influence of Korean drama program on television of teenagers behavior at Kelurahan Simpang Baru Kecamatan Tampan Pekanbaru City. It is based on the analysis of the data using a simple linear regression is Y = 26 071 + 0351 X. Numbers constants (a) of 26.071 and variable coefficients Korean drama shows on television at 0.351 to 2.977 t count greater when compared with the t table 1.985 and 0.004 significance level less than α = 0.05, therefore H0 is rejected and H1 accepted. Impressions of Korean drama on television by 8.5% influence on teenagers behavior Kelurahan Simpang Baru, the remaining 91.5% is caused by another factor of this study. Therefore there is a significant effect between Korean Drama on Television footage of Teenagers Behavior at Kelurahan Simpang Baru Kecamatan Tampan Pekanbaru City. Key
STRATEGI HUMAS PLN AREA PEKANBARU DALAM MENSOSIALISASIKAN LISTRIK PRABAYAR DI LINGKUNGAN PELANGGAN KOTA PEKANBARU
(2013-01-03) Novianty, Aini
ABSTRACT State Electricity Company (PLN) is a State Owned Enterprises in the field of electricity in Indonesia. PLN launching a prepaid electricity service programs to overcome arrears payment of electricity bills as well as customer complaints record meter errors, erratic bill payment etc. Target installation of prepaid electricity in Pekanbaru city of 25,000 connections is the biggest target of Riau and Riau Archipelago reached 50,000 connections. Purpose of this study to determine strategy and PLN Public Relations Area Pekanbaru obstacles in socialize prepaid electricity in customers of Pekanbaru. This study used qualitative methods. Sources of data are primary and secondary. The collection data technique used observation, interviews and document. Analysis data technique using Milles and Huberman models. The results of this study indicate that PR strategy in socialize prepaid electricity are persuasive and educative approach using face to face as media and press conference. Furthermore, PR doing cooperation approach with developers, putting up banners and posters in PLN office, distribution of brochures and offering directly to customers. PR strategy received a positive response from customers who become the target of this socialization. However, this strategy has not run for a maximum because information about prepaid electricity have been not spread throughout to customers region in Pekanbaru. PLN obstacles are not balance between employee in socialize prepaid electricity with scope of PLN Area Pekanbaru and lack of publication abaut cost migration to prepaid electricity.
PENGARUH PROGRAM REPORTASE INVESTIGASI TRANS TV TERHADAP KECEMASAN ORANGTUA
(2013-01-03) Juniati, Aini
Television is one of the electronic mass media which very influential in society's lives. Trans Tv is one of National Television in Indonesia that offer investigation information in one of their news program. The Investigation Program is called Reportase Investigasi which reveals many frauds in our society today. Reportase Investigasi create many anxiety in society particularly many parents at Kelurahan Simpang Tiga Pekanbaru who have anxiety level that could effect the pattern of kids food or children who frequently consumed snacks that did not previously know anything to know as a result of Investigative Reporting program. The goal of the investigation is to analyst the effect program Reportase Investigasi of Trans Tv on parental anxiety at Kelurahan Simpang Tiga Pekanbaru. The results of this study show the influence of Reportase Investigasi Trans Tv for Parents at Kelurahan Simpang Tiga Pekanbaru. It is based on the analysis of the data using a simple linear regression is Y = 22 531 + 0347 X. Numbers constants (a) of 22,531 and a variable coefficient of program Reportase Investigasi Trans Tv for 0.347 to 3.050 t count greater when compared with the t table 1.985 and 0.003 significance level less than = 0.05. Hence H0 is rejected and H1 was accepted. The Program Reportase Investigasi of Trans Tv influenced by 8.8% against the Parents Anxiety at Kelurahan Simpang Tiga Pekanbaru, The remaining 91.2% is caused by another factor of this study have a small reiation. Therefore there is a significant effect between Reportase Investigasi of Trans Tv for Parents Anxiety at Kelurahan Simpang Tiga Pekanbaru
Persepsi Mahasiswa Teknik Informatika Terhadap Blog Tokoaborsi.wordpress.com
(2013-01-04) Utami, Selviyanti
Abstract Perception is an internal process that allows us to select, organize and interpret stimuli from our environment and processes that affect us. Blog is one of the social media are used as online diary, a place to share information to this blog widely used as a means business. Tokoaborsi.wordpress.com Blog is a blog that advertise and offer services online that abortion is a form of abuse blog. The purpose of the study was to determine the perception of the students of Informatics Engineering of the blog tokoaborsi.wordpress.com and to investigate what factors influence their perceptions related to the existence of the blog tokoaborsi.wordpress.com. Through this research, it can be seen how students' perceptions of Information on tokoaborsi.wordpress.com blog seen by the sensation that arises when viewing the blog that is affected by the sensory organs of sight, from the sensation they feel emerging attention on objects - objects that may be in the affected blogs by motion, intensity stimuli, novelty and looping contained in tokoaborsi.wordpress.com blog. And perceptions of the process by the end of the cultural background, past experiences, values - shared values and news - news evolves. The factors that influence their perceptions of the functional factor in this blog tokoaborsi.wordpress.com is a violation of law - Law on Information and Electronic Transactions and features - features contained in the blog and structural factors stemming from an environment that has seen blog and do not use the services tokoaborsi.wordpress.com blog.
Strategi Komunikasi Pimpinan Dalam Mengimplementasikan Standar Operasional Prosedur (SOP) Di Unit Pelaksana Teknis Dinas Pengujian Kendaraan Bermotor (UPTD PKB) Kota Pekanbaru
(2013-01-04) Yusri, Sabri
Abstract Technical Unit Testing Department of Motor Vehicles (UPTD PKB) has a Standard Operating Procedure (SOP) in the ministry so that it made the head UPTD PKB should have a way of communicating to employees to make SOP for guidance in service. Seeing at this phenomenon, researchers feel need to research for leadership in implementing communication strategies Standard Operating Procedure (SOP) in the Technical Unit Testing Department of Motor Vehicles (UPTD PKB) at Pekanbaru city. The purpose of this study to determine the vertical and horizontal’s communication in implementing SOP in UPTD PKB at Pekanbaru city. This research use a qualitative of descriptive approach. The techniques of the collecting the data is observation, interviews, and documentation. The subjects were headmaster of UPTD PKB, employees also the communitees who have an interest and the object of research is leader of communication strategy. Examination of the validities of the data and techniques used an extension of participation and triangulation. The results showed that the communication strategies used are quite as good as the leadership of department memorandum, breafing, via phone and interpersonal of communication. Coordination were had between fellow of employees were good enough, but still at there, some employees that have not implemented the SOP too for guidance in serving the communities. And there two technicals and non-technicals issues that occur the inhibited of employees in implementing SOP technical issues the related to the lack of supporting facilities, while about the non-technical issues that have some staffs were used in some events.
HUBUNGAN PROGRAM JEJAK PETUALANG DI TRANS 7 DENGAN PERILAKU MAHASISWA PECINTA ALAM DAN LINGKUNGAN HIDUP (MAPALINDUP) UNIVERSITAS RIAU
(2013-01-07) Rahajeng, Yunita Dwi
This experiment is meant to discover the relation of the program Jejak Petualang in Trans 7 with the audience's responses, which in this case is the university ecologists and the living environment in University of Riau. This experiment uses a quantitative method which uses observation, questionnaire, interview and documentation to collect the data. To find out whether the variable X and Y to have any significant relation, the writer uses statistic correlation analysis product moment. The X variable is the Jejak Petualang program in Trans 7 while the variable Y is Mapalindup University of Riau. The population in this experiment is 70 people. The technique that is used to gather the samples is a census method which is a method that takes the whole population as a respondent.(Kriyantono, 2008: 159). The result of this shows (1) The relation between Jejak Petualang in Trans 7 with Mapalindup University of Riau on the category of "strong and high" this is based on the data analysis that uses the correlation product moment with r count as 0,653 and r table 0,235 which results from N= 70 and α= 0.05. Which mean that H0 is rejected while H1 is accepted because there's a significant relation between Jejak Petualang in Trans 7 with Mapalindup University of Riau. (2) The understanding of Mapalindup UR in watching Jejak Petualang in Trans 7 is: to increase the knowledge and education about the states and the nature's richness in Indonesia, the episodes are interesting, the presenter guided the show sublimely, also the respondent of the environment
Strategi Integrated Marketing Communication (IMC) Riau Pos dalam Mempertahankan Pelanggan
(2013-01-07) Sulviawati, Wido
Nothing customer and community satisfaction is the primary goal of every companies that embrace the marketing concept. The marketing concept which teaches the formulation of the marketing strategy as a preferred plan to achieve that goal, must be based on the customer needs and desires. Every company requires appropriate integrated marketing communications strategy or Integrated Marketing Communication (IMC). Riau Pos is one company that chose Integrated Marketing Communication (IMC) strategy in sustaining their customers. This study aims to analyze Riau Pos strategy of Integrated Marketing Communication (IMC) in sustaining their customers. This study also aimed to know the obstacles faced by Riau Pos in carrying out the Integrated Marketing Communication (IMC) strategy. The method used in this research is descriptive qualitative. The data collection technique used include observation, interview, and documentation. Further sampling to informants conducted using purposive sampling technique. The number of subjects of this research is nine. The participatory extension techniques and triangulation is used to check the validity of the research data. The results indicate the strategy used by Riau Pos in sustaining their customers using Integrated Marketing Communication (IMC) strategy in the form of advertising, direct marketing, public relations, sponsorship, merchandising, social media and website. The strategy used by Riau Pos is received positively by the customers. The strategy makes the customer to remain loyal to Riau Pos. In carrying out Integrated Marketing Communication (IMC) strategy, Riau Pos experiencing problems such as Human Resources (HR), technical issues and news content issues. Obstacles are apparently disturbed the customer although the customer does not decide to unsubscribe.
PERAN HUMAS SEKOLAH MENENGAH ATAS DALAM MENGEMBANGKAN RINTISAN SEKOLAH BERTARAF INTERNASIONAL (RSBI) DI SMA NEGERI 8 PEKANBARU
(2013-01-08) Frinadyani
The Pioneer International based school (RSBI) is a National Standard School which provides students with the National Standard Education of Indonesia and international level. It needs to build up a good reputation for the school in order to level up the RSBIinto International based school, this studyaims to figure out the role of involvement of PR in SMA Negeri 8 Pekanbaru in the development of RSBI as well as the supporting and obstacle factors of PR.The result shows that Vice Principal of PR Division has fulfilled the four roles of PR.Some of the roles have been applied according to the theory used, however the other applications are done contextually appropriate of the conditions at SMANegeri 8 Pekanbaru. The four roles are communication technician, expert prescriber, communication facilitator, and problem-solving facilitator. Nonetheless, PR also puts efforts in socializing, publication, building up national as well as International Corporation and responsible in developing the school program. The supporting factors of PR are the well-known reputation of the school, the good quality resources, support given by the students’ parents and alumni. The obstacles of PR are the separation of room between PR and staffs therefore reducing the work efficiency,multijobs given to PR and lack of people as well as the not PR education background.The PR of SMA Negeri 8 Pekanbaru implements two-way symmetrical communication in order to maintain harmonious communication between the schools with the stakeholders to create a positive and reliable image
PERANAN KOMUNIKASI PIMPINAN DALAM MENINGKATKAN KINERJA PEGAWAI PADA KANTOR CAMAT TAMBUSAI KABUPATEN ROKAN HULU
(2013-01-15) Fadli Lubis, Aulia
Abstract Communication between leading part of head Tambusai with his officers can give motivation, participation and the important information. Communication must not based on the time, pleace and condition, so the officers can do their jobs based on the instructions, on time and correctly. The aims of this research are to know the role of leader communication in increase of ability the officer head Tambusai, and then to know the supporting and resistor factors from that activities. This study used descriptive qualitative method. The number of informants of this study is as much as 21 people. The data are then discussed and analyzed through a model of interactive data analysis and technical examination of the validity of the data. The result from this study indicate that the role of leader as a creator of ideas, communication planner, as an expert, as a holder of group responsibility and as a conduit of information has been executed. Role of leadership in good relations with easy access to get information and enough infrastrucrure. The supporting in the process og communication of experience and knowledge leaders and media used
PROMOTIONAL STRATEGIES OF DEPARTEMENT OF CULTURE AND TOURISM OF TANJUNGPINANG RIAU ARCHIPELAGO IN PROMOTING ATTRACTION OF PENYENGAT ISLAND
(2013-01-15) Simbara, Agus
ABSTRACK Penyengat island is one of the tour attractions which is a mainstay in Tanjungpinang city. The tour attractions are under the administrationof Department of Culture and Tourism of Tanjungpinang, Riau Archipelago which is responsible to introduce to local and foreign tourists. The purpose of this study is to investigate the use of promotional strategies of Department of Culture and Tourism of Tanjungpinang in promoting attractions of Penyengat Island and the factors that affect promotion strategies to promote attractions of Penyengat Island. This study uses a qulitative descriptive writing methods and data collection techniques that can be sorted by reality in the field through observation, interviews and documentation. Informants of this study is amounted to 16 people were taken by purposive sampling method. Author uses Interactive Data Analysis Model to describe result of research in data analysis and for checking the validity of data, author uses participatory extension techniques and triangulation. The result shows that the promotion strategy carried out by Department of Culture and Tourism of Tanjungpinang is not maximum.
STRATEGI HUMAS DALAM MENUMBUHKAN CITRA POSITIF PUBLIK PADA KANTOR WILAYAH DIREKTORAT JENDERAL PAJAK RIAU DAN KEPULAUAN RIAU DI KOTA PEKANBARU
(2013-01-16) Hasyeni
Abstract The problems that occurred in areas of the State's economy Indonesia is corruption that is currently happening at the Directorate General of Taxation. The purpose of this study was to determine how the public relations strategies in arising a positive image of the public in the Regional Office of the Directorate General of Taxation Riau and Riau Islands in Pekanbaru. This study used a qualitative method based on primary data source and secondary data and also techniques of data collection of observation, interviews, and documentation. Data analysis techniques using strategic communication models and theories of Laswell, where the data obtained and processed to be reduced, served to produce a general conclusion, and examination techniques and data using participatory extension and tringulasi. Through this study it can be seen how the public relations strategy arises a positive image of the public in the Regional Office of the Directorate General of Taxation Riau and Riau Islands in Pekanbaru, among others, through some aspects of the approaches or PR strategies such as operational strategy, persuasion, and educational, social responsibility approach public relations, partnership approach, and coordinative and integrative approach. Public Relations Directorate General of Taxation to arise positive image to the public / people do accordance with the five types of images, such as a valid image, the image of hope, and the image of the compound. Related factors are the supporting factors such as the availability of infrastructure facilities, good cooperation with the media, and the motivation of the employee to perform public relations training. Factors inhibiting the factors that most employees have formal education beyond public relations, lack of personnel relations, which until now only about 10 people.
CREDIBILITY PARLIAMENT RIAU OF PROVINCE AFTER ANNOUNCEMENT THE CORRUPTION OF NATIONAL SPORT EVENT XVIII IN MASS MEDIA
(2013-01-16) Samosir, Jhonleonardo
Parliament Riau of Province is representation of the people who are should give a good example for Riau of society. But sine gasping for breath the corruption of national sport event, their value in society have been changed. This research is make (1) to know is the corruption of national sport event XVIII in mass media to be a public agenda (2) to know how the credibility parliament Riau of Province after announcement the corruption of national sport event XVIII in mass media about parliament Riau of Province (3) to know how the credibility parliament Riau of Province after announcement the corruption of national sport event XVIII in mass media about society. This research use the qualitative method. To collecting data is doing by interwiew and documentation. Subjek this research is society, mass media and parliament Riau of Province, while objek is credibility parliament Riau of Province. Result this research is (1) announcement the corruption of national event XVIII in mass media have been a public agenda (2) Credibility parliament Riau of Province after announcement the corruption of national sport event XVIII in mass media about parliament Riau of Province still high (3) Credibility parliament Riau of Province after announcement the corruption of national sport event XVIII in mass media about society is down.
OPINI PEMBACA HARIAN TRIBUN PEKANBARU PADA PENCITRAAN GUBERNUR RIAU H. M RUSLI ZAINAL
(2013-01-16) Satriawan, Irfandiari
Abstract Readers Opinion Daily Tribune Pekanbaru Riau Governor H. Imaging M Rusli Zainal. research aims to find out how to Pekanbaru Tribun Reader Opinion imaging Riau Governor Rusli Zainal HM, which is motivated by the case of PON XVIII gratification project that carries the name of H. M Rusli Zainal as a witness. Then to find out how the image formed on the Riau governor after reading the Daily Tribune Pekanbaru. The method used in this research is descriptive qualitative method based on primary data source and secondary data and data collection techniques of observation, interviews, and documentation. Subjects in this study the readers and subscribers daily newspapers tribune Pekanbaru. Processing data using interactive analysis models, where the model is composed of three main activities, namely data reduction, penyortian data, drawing conclusions. The results of this study image Riau Governor H. M Rusli Zainal formed a positive image for the community dim view of Rusli Zainal after this news, because his status is still as witnesses, as well as the negative image that is formed because people are disillusioned with the case with the project PON XVIII in Riau Province
Analisis Strategi Kebijakan Promosi Dinas Kebudayaan Dan Pariwisata Provinsi Sumatera Barat
(2013-01-16) Sonia Eko Putra, Angga
West Sumatera is one of province in Indonesia which has many tourist destinations. However a few probloems tourism at this moment became threat on tourism development in West Sumatera. One of problem that faced like natural disaster. It was threaten continuously, and made the tourism fearness for coming to West Sumatera province. Besides, a few object tourism that is less management nicely in term of treatment and the maintenance, became break freshness of the tourist that can excacerbate West Sumatera tourism image in the view of tourist. Beside the problem that is being faced, Department Of Culture and Tourism of West Sumatera Province, as parts that have most responsibility to answer on West Sumatera tourism claimed to a part from over coming problems, they also have to keep West Sumatera tourism in order to attack not only domestic interest but also foreight tourist to increase number of visits. One of the effort camed out is with promotion activity. The purpose of this research is to know intelegence strategy promotion carried out by Department Of Culture and Tourism of West Sumatera Province in attacking interest of the tourist and attic by Department Of Culture and Tourism of West Sumatera Province in improving cooperation to upholding the promotion activity
REALITY OF THE 1920s IN WEST SUMATRA ON “DI BAWAH LINDUNGAN KA’BAH” MOVIE
(2013-01-16) Wahyuni, Ika
Abstract Film is a kind of mass communiation which is can reflect te reality of life by the stiry, especially for history movie. The purpose of this research is to know and analyze the suitability and dissuitability of the realities of 1920s in West Sumatra on “Di Bawah Lindungan Ka’bah” movie and also to get the point of view from the spectators seeing the concept of the movie. The result of this research obtained: (1) the realitie o 1920s in west Sumatra on “Di Bawah Lindungan Ka’bah” movie are cover the setting, the vehicle, the attribute, clothes, lighting, mindset and peoples attitude. (2) Dissuitability of the realities of 1920s in West Sumatra on “Di Bawah Lindungan Ka’bah” movie are about the miss point in hoosing product as part from setting, the equalization clothes such using shawl for all village girl, then also the dissuitability of West Sumatra custom, at last the absence of talqin which is minus the vlue of this movie, (3) about the spectator’s point of view, it’s obtained many kinds of opinion base on the knowledge and the experience of movie and socio-cultural approach inside, both highlight the suitability or otherwise.
FUNGSI PUBLIC RELATIONS DALAM MENSOSIALISASIKAN BUDAYA PERUSAHAAN DI HOTEL THE PREMIERE PEKANBARU
(2013-01-17) Yandi Putra, Riel
Abstract The function of Public Relations one of them as communicator to delivere an idea and policy to support operational activity of company. Identify problem is how the funcions of Public Relations The Premiere Hotel Pekanbaru in an effort to socialized of the corporate culture and how to created of the corporate culture in The Premiere Hotel Pekanbaru. This study aims to find out about the function of Public Relations by The Premiere Hotel Pekanbaru in an effort to socialized of the corporate culture and how to created of the corporate culture. This research was with qualitative research methods where qualitative research is an attempt the social world and perspective in the world, in terms of concepts, perceptions, of behavior, and the question of consciencetious human beings. Subject this study is The Premiere Hotel Pekanbaru, ammounting to 2 (two) people, including leaders HRD & Security Manager and PR Manager. Technique performed within data collecting by interview, obesrvation, and with documentatio or photos. Tehcnical validity of data namely the extension of participation and triangulation. The results showed that the Public Relations functions perfomed The Premiere Hotel Pekanbaru to socialized corporate culture to walk as much as possible in accordance with the achievement vision and mission of company. The corporate culture The Premiere Hotel Pekanbaru has changed became more better. In the same things with applied and the socializing of corporate culture to the employee has more increaseing according the pursue of The Premiere Hotel Pekanbaru. The socializing corporate culture has doing very well by any efforts, there are by recruitment of employee,upgrading,and career development of employee.
PENGARUH KEGIATAN SOSIALISASI PERATURAN “PENGGUNAAN STIKER IZIN LINTAS” TERHADAP SIKAP PENGGUNA JALAN
(2013-01-28) Budi Setyawan, Putra
Influence of socialization activity of regulation“sticker prmit traffic use” to attitude of road users in Lanud roesmin Nurjadin pekanbaru. this research purpose to determine how the effect of socialization activity of regulations sticker permit traffic use to attitude of road users, which is backed by a regulatory socialization Roesmin Nurjadin Pekanbaru air base on the use permit sticker for each cross road users who use motor vehicles that cross jl.Adi Sucipto, where on the other hand Lanud Roesmin Nurjadin is vital objects as Homeland security (Republic of Indonesia), particularly western Indonesia, here the researchers want to know how socialization influences the attitudes of road users after a given extension. The method used in this study is a quantitative method. datacollecting by using questionnaires, observation, and documentation. Number of samples in this research is 100 responden by using sampilng technique is a accidental sampling, data processing trial conducted using trial questionering data processing using statical program product and service solution (SPSS) windows version 20. The results of this research showed there is no effect of socialization activity of sticker permit cross use, its based on the analysis of data by using simple regresi linear where Y = 12,397 + 0,142 X. Number constants (a) of 12,397 and dissemination coefficient Numbers constants (a) of 12.397 and dissemination coefficient of 0.142 with 1.941 t count smaller when compared with the t table 1.984 and 0.055 significance level greater than α = 0.05. Therefore H0 is accepted and H1 is rejected because there is no significant effect between socialization activities use regulations "permit sticker cross" with the attitude of road users in Lanud Roesmin Nurjadin.

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